The house has long been a staunch supporter of gay rights, in part because its founder, Gianni Versace, was gay.įrom sales in the United States, an unspecified portion of funds from this year’s merchandise will go to Pride Live, supporting their work with a number of organisations including Trans LifeLine and the Brave Space Alliance. While many fashion brands are quick to release Pride merchandise in June, Versace’s connection to the LGBTQ+ community is more significant: in 2019, Donatella Versace was named a Stonewall Ambassador and appeared alongside Lady Gaga at last year’s celebrations. Alongside those pieces are boxer shorts with a rainbow-colored waistband, and a pair of athletic socks featuring Versace branding and more rainbows. The collection, in line with most Pride-themed collections, is heavy on rainbow colors the colorway adorns items including Versace-branded bucket hats, baseball caps, and pool slides.
